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19BRANDING2024

Clinical Precision Meets Luxury

Identity design for IBA Clinic: trust and high-end service through a minimalist, clinical-clean aesthetic.

Clinical Precision Meets Luxury hero visual

Overview

A healthcare identity balancing two demands that usually fight: medical credibility and boutique warmth.

The Challenge

Signal premium service without undermining the clinical trust a health brand lives on.

The Outcome

A restrained, confident identity the clinic deploys from signage to social.

ROLE
Brand Design
TIMELINE
3 weeks
TOOLS
IllustratorPhotoshop
DELIVERABLES
  • Visual identity
  • Social kit ×7
  • Stationery
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Pure & Essential